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Nurugo SmartUV Crowd Funding Campaign 

Client: UNIONCOMMUNITY Co Ltd

Responsibilities: Design, Concept, Art Direction and Visual Identity 

Description: The SmartUV is a UV camera that connects to your smartphone, capturing the world in UV which is invisible to the naked eye. The UV image is displayed on your phone screen via the App. You can check sunscreen application and track sun damage in order protect your skin and your health.

Range of work: Social Media, Online, Video and PR

Urban

Client: Hilton Weiner Fashion Retailer

Responsibilities: Concept and Art Direction

Description: Pay with a #selfie. How much is your #Selfie worth? 

Range of work: Social Media campaign

The MTN Entrepreneurship Challenge

Clients: MTN Africa, Jumia, UCT School of Business

Responsibilities: Art Direction, Design and Visual Identity 

Description: We were briefed to communicate the details of a Pan African Entrepreneurship Challenge across 13 African Countries. 

Range of work: Print, Video, Social Media and Event Branding

Client: Interactive Africa

Responsibilities: Art Direction and Design

Description: What will creativity hold for the future? We created a fictitious company that sold fictitious products offering creative solutions to present day problems. We advertised them as if they really existed. All communication lead consumers to a microsite where the message: "This product does not exist but the idea behind it does. Let's create the future we want. A better world through creativity"

Range of work: Microsite, TV, Print, Interactive, AR and Online

Mediclinic International Conference Campaign

Client: Mediclinic International Hospital Group 

Responsibilities: Art Direction, Design, Illustration, UI and UX

Description: Our task was to inspire the company’s management to realise the value of working together towards achieving its objectives. We used Swarm Intelligence as inspiration.

Range of work: Website, Print, Newsletters, Installation and Video

Hyundai Soccer World Cup Campaign

Client: Hyundai South Africa

Responsibilities: Concept, Art Direction, Craft, Typography

Description: For the 2010 Soccer World Cup we created a campaign using the word "GEES", a South African word to describe spirit or atmosphere at a sporting event. We created the world's largest vuvuzela and campaign elements to show how "Hyundai brings the teams and you being the gees!"

Range of work: Posters, Print, In-Store, Outdoor

International Nurse's Day Heart

Client: Mediclinic South Africa

Responsibilities: Concept and Art Direction

Description: "Nurses are the heart of a hospital." To celebrate International Nurse's Day, we spent time at the hospitals and found objects that nurses use on a daily basis. We then shot these images and comped them together to create our heart.

Range of work: Print

Mediclinic TV Campaign

Client: Mediclinic South Africa

Responsibilities: Concept and Art Direction

Description: Because Mediclinic focuses on all the tiny details, imagine what they do with the big ones.

Range of work: TV

Sanlam Hope Campaign

Client: Sanlam Financial Services Group

Responsibilities: Concept and Art Direction

Description: We created a campaign for one of South Africa's major financial institutions using home movies that were submitted by ordinary South Africans. The campaign line is "Start with what you hope for."

Range of work: TV

Musica - A World Awaits

Client: Musica (Entertainment Store)

Responsibilities: Concept and Art Direction

Description: We rebranded Musica with the positioning that there is this magical world that lives behind your speakers, your TV screen and even the cinema screen. This world consists of magical creatures, game characters, movie stars and music stars.

Range of work: TV, Print and Cinema

Bonaqua Water Flavours

Client: Coco-Cola

Responsibilities: Art Direction

Description: We introduced new Bonaqua flavours using fashion under water.

Range of work: TV, Print

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